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Kendaraan hias (Float) Kota Tomohon pada Tomohon International Flower Festival (TIFF).
Ceremonial and Substantial Intermediate TIFF
“As citizens of Tomohon, we are proud of Mayor Epe (Jefferson SM Rumajar, red) who has painstakingly initiated this event. The initial idea was so good, over time, over time these activities became nothing more than ceremonial activities, namely repeated activities with the intention of influencing visitors / tourists both local and foreign. This is good, as long as substantial values can still be “
Stefy E Tanor, one of the fighters for the formation of the Autonomous City of Tomohon / Chair of Indonesian MSME Investment.
TOMOHON, publikreport.com – As a Tomohon person, Stefy E Tanor stressed that he must feel proud of the TIFF event (Tomohon International Flower Festival). This event has been since the beginning Tomohon became the Autonomous City. Moreover, TIFF has become the annual routine agenda of the Ministry of Tourism (Kemenpar) and Tomohon City Government. Opportunities must be captured by the executing tourist destination area.
“As citizens of Tomohon, we are proud of Mayor Epe (Jefferson SM Rumajar, red) who has painstakingly initiated this event. The initial idea was so good, over time, over time these activities became nothing more than ceremonial activities, namely repeated activities with the intention of influencing visitors / tourists both local and foreign. This is good, as long as substantial values can still be obtained, “said Stefy E Tanor, who is one of the fighters for the formation of the Autonomous City of Tomohon, to publiceport.com, Sunday, August 12, 2018.
Now, Stefy continues, what is the substance of TIFF? The tourism economy of Tomohon City should be good, both flower farmers, traders, hotel entrepreneurs, restaurants, souvenir traders and many more.
“Ceremonial activities must be free of substantial values. If it cannot touch the substance, then this is a routine activity that does not touch people’s needs. Impressed not adding meaning and use value, “explained Stefy who is also the General Chairperson of Indonesian MSME Investment (Micro, Small and Medium Enterprises).
The aim of TIFF, Stefy explained, must be to attract tourists, provide satisfaction, pleasure, an exciting experience for visitors by highlighting the natural features of Tomohon City. Or in general, TIFF is the image provider of Tomohon tourist destinations. (as an image maker).
“This means that through TIFF, a destination can market itself to give an impression and a view of the destination, Tomohon City of Flowers is offered,” he said.
Stefy E Tanor, Pejuang Pembentukan Kota Otonom Tomohon/Ketua Umum Investasi UMKM Indonesia.
The problem now, Stefy stressed, is whether the TIFF ceremonial activity has left its substance values or not. Or is the TIFF event that has been held for years, it has left an impression on the people of Tomohon or not.
“If there are still disappointed flower farmers, this needs to be evaluated. Whether the TIFF event also influences the substantial values of the people to actively participate in preserving the flowers in their home environment and then maintaining cleanliness in their respective environments, so that the goal as the destination image provider, Tomohon Kota Bunga, really, as offered in TIFF. In my opinion, in the future the Tomohon City Government must evaluate what substantial values have been obtained by the people of Tomohon, “he said.
Even though there are still many shortcomings, Stefy said, as a Tomohon person, he was very supportive of TIFF.
“Again, tourism activities like this really need active participation from the community, especially flower farmers. But no less important is the political will of the Tomohon City Government itself, “he hoped.
Infrastructure such as the Tomohon City Flower Park, Stefy added, must be a political will as well as a dream that is immediately followed up.
“Carnaval such as TIFF will be very meaningful if carried out around the flower garden, so that the substance value of this activity is more easily achieved,” he advised.